
Where it all began
Our Story
At GroundUp Sports, we recognize that kids need more than just a place to play,they need a space to connect, belong, and grow socially. Sports offer a natural setting for building friendships, learning teamwork, and developing critical communication skills. Whether it’s sharing a high-five after a goal or working together to run a play, these moments help kids navigate social situations in a fun, meaningful way.
Our approach goes beyond typical sports programs by integrating Applied Behavior Analysis (ABA) strategies directly into the games kids love. This means we use structured, evidence-based techniques within basketball, soccer, and strength training to actively teach and reinforce social interactions, turn-taking, and emotional regulation. Peer encouragement, clear expectations, and immediate positive reinforcement help kids not only participate, but truly engage and connect with others.
By blending sports and ABA, we provide an environment where kids can safely practice essential social skills, build confidence, and experience the joy of teamwork. They learn how to handle wins and losses with grace, communicate effectively with peers, and become resilient both on and off the field.key life skills in a supportive and enjoyable environment.
Our Mission
Our mission is to revolutionize behavioral intervention by integrating the discipline and teamwork of sports with Applied Behavior Analysis (ABA) techniques, empowering individuals to achieve personal excellence and positive change.
Our vision is to become a leader in behavioral intervention, transforming lives through the innovative integration of sports and Applied Behavior Analysis (ABA) techniques. We envision a world where every individual can achieve their highest potential, guided by the principles of discipline, teamwork, and personal growth, in an environment that celebrates progress and inclusivity."
GroundUp Sports was created as an alternative approach to traditional behavioral interventions. Through sports, we offer an engaging and dynamic way to address behavioral goals. By integrating sports into therapy, we offer a powerful and effective way to foster behavioral change, helping individuals build confidence, resilience, and key life skills in a supportive and enjoyable environment.